Content Manager

· Role Overview: The Content Manager will own content strategy, copywriting and editorial quality across BE and Mother Diary. The role requires strong writing ability, content planning, consumer understanding and the ability to balance warmth, trust and clarity. · Key Responsibilities: o Own content strategy across app, website, blogs, newsletters, product pages, campaigns, CRM and Mother Diary o Build content pillars around trust, product education, clean formulations, motherhood support, expe…